Insights

Hear it from the experts: Why the Adriatic inspires incentives

It’s hard to capture the Adriatic in a single word. Is it the castles rising above emerald lakes? The islands scattered like pearls across the sea? Or the medieval towns glowing in the evening light? It’s all of these — and something more.

From castles to coastlines: The Adriatic’s iconic Welcome spots

Every unforgettable journey starts with a moment that sets the tone. In the Adriatic, that moment begins with a raised glass. More than a gesture, the welcome drink becomes the heartbeat of the entire program — when colleagues become companions, and anticipation transforms into connection.

Our personal picks: Adriatic escapes that inspire us

When designing unforgettable incentive experiences, it’s the most authentic and impactful places that touch the soul, even in our personal time. That’s why we’re sharing our personal favourites, the Adriatic places that inspire us, recharge us, and remind us why we do what we do. These are immersive, experience-rich destinations that blend local charm with incentive potential.

Restoring marine life: Liberty Adriatic’s support for YouSea in Piran

At Liberty Adriatic DMC, we believe meaningful incentive travel goes beyond experiences—it can also create long-term impact. That’s why we’re proud to support YouSea, a marine conservation movement focused on revitalizing the Adriatic Sea through sustainable innovation and education. We donated €7,000 to fund the expansion of the Sea Oasis in Piran, a breakthrough marine sanctuary project by YouSea.

Summer incentive travel in the Adriatic: where culture, nature, and elegance meet

If you’re looking for a destination that’s inspiring, versatile, and still refreshingly under the radar, look no further than the Adriatic region. National Geographic recently spotlighted the Adriatic as one of Europe’s top summer picks, and at Liberty Adriatic, we’ve long known why. From UNESCO cities to remote lakes, fortified coastlines to inland vineyards, we craft summer Adriatic incentive travel experiences that balance elegance, authenticity, and meaningful cultural encounters.

Discover the Isolano: A new coastal gem for incentive travel in Croatia

If you’re searching for an incentive travel destination that’s off the beaten path but rich in reward, let us introduce a fresh discovery: The Isolano 5* on Cres Island, Croatia. This boutique, adults-only hotel is the first island property in Croatia to join the prestigious Marriott portfolio, and it offers something truly special: understated elegance, authentic island charm, and curated experiences perfect for Cres island incentive travel programs.

Liberty’s Sustainability pledge at the Annual Meeting Slovenia 2025

At Liberty Adriatic, incentive travel is more than curated experiences, it’s about creating positive impact. That’s why, during the Liberty Annual Meeting 2025 in Slovenia, we’ve introduced a shared Sustainability Pledge to reduce our environmental footprint and support local communities.

Behind the magic: purpose-driven incentive experiences with Liberty Adriatic DMC

While the Liberty family mamma has already captured the highlights of our unforgettable Annual Meeting, we’d like to take you a step further — into the heart of it. This wasn’t just another event. It was a reflection of who we are, what we stand for, and why we believe that every purpose-driven incentive travel program should leave more than a memory. It should leave a mark.

Outdoor incentive travel in the Adriatic: spring adventures for energized teams

As the Adriatic shakes off winter, nature bursts into life—offering the ideal conditions for revitalizing outdoor incentive travel in the Adriatic. Crisp air, green landscapes, and longer days create the perfect backdrop for adventure, connection, and team motivation. From cycling historic coastlines to rafting through remote canyons, Liberty Adriatic DMC curates immersive spring experiences designed to reward, energize, and inspire.

Step back in time: a historical incentive journey across the Adriatic

Some journeys take you places—this one takes you centuries back. The Adriatic region has long been a crossroads of empires, where Roman emperors, Venetian merchants, and Ottoman legacies shaped the world we know today. With Liberty Adriatic DMC, your team doesn’t just visit these historical landmarks—they step into the story.

December reflections: recharged and ready to shine in 2025

As the new year unfolds, we pause to reflect on the slower yet deeply meaningful month of December. At Liberty Adriatic DMC, it’s a time when incentive travel in the Adriatic region naturally slows down—offering us space to recharge, reconnect, and appreciate the beauty around us. Whether soaking up the winter sun by the Croatian coast or gathering with our regional teams in Ljubljana, December reminded us that rest and reconnection are essential to everything we do.

Ljubljana incentive travel: where business meets adventure

Are you ready for a spring experience where business goals and unforgettable moments meet in perfect balance? Join Liberty Adriatic DMC and InterContinental Hotel Ljubljana for a Ljubljana incentive travel program designed to inspire, reward, and elevate your business journey.

Bee responsible: beekeeping-inspired incentive travel in Slovenia

Liberty Adriatic DMC invites you to join a meaningful celebration—not just of pollinators, but of responsible travel and sustainable event planning. In Slovenia, where beekeeping is deeply rooted in tradition and culture, we create immersive incentive experiences that blend environmental awareness, team-building, and authentic local discovery.

Albania incentive travel: where tradition meets modern elegance

Come along on an unforgettable journey to Albania, where ancient heritage, breathtaking natural beauty, and modern sophistication come together in one captivating destination. At Liberty Adriatic DMC, we invite you to uncover the charm of this lesser-known European treasure—where every moment is rich with discovery, culture, and curated experiences that elevate your Albania incentive travel program.

Slovenia incentive travel: A showcase of culture, nature & gastronomy

At Liberty Adriatic, we take pride in designing experiences that inspire, engage, and leave a lasting mark. One of our most memorable recent events was curated for an exclusive Indian Business Club, seamlessly blending Slovenia’s culture, natural beauty, and world-class gastronomy into an unforgettable incentive journey. Here’s how we delivered a premium Slovenia incentive travel program that exceeded all expectations.

Step into Westeros: Game of Thrones incentive experience in Dubrovnik

Though years have passed since Game of Thrones took the world by storm, its spell still lingers—especially in Dubrovnik, the stunning stand-in for King’s Landing. This ancient coastal city remains a sanctuary for devoted fans, where epic scenes and unforgettable moments come to life. Now, imagine stepping into that world: where battles for the Iron Throne raged and legends were made.

Incentive travel in the Adriatic through the eyes of Mario Enzesberger

Summer after summer, Mario Enzesberger, CEO & Founder of Liberty International Tourism Group, returns to the enchanting Adriatic region—a place that has captured his heart and become a beloved tradition for his family. With countless vacations spent exploring its stunning landscapes, savoring its rich flavors, and basking in its unique charm, Mario finds himself irresistibly drawn back to these shores year after year.

Liberty Adriatic’s 2023 achievements reflection

As the curtain falls on 2023, Liberty Adriatic DMC finds itself at the intersection of reflection and anticipation, marking a year that has been nothing short of eventful. Amidst the flows of an ever-evolving industry, one notable tide has risen – the surge in prices that has rippled through our sector. Despite the challenges, we stand strong on the tip of 2024, brimming with optimism and an unwavering commitment to excellence.

Liberty Adriatic Wows IMEX America 2023 with Sustainable Incentives

Liberty Adriatic was delighted to participate at IMEX America in Las Vegas, which took place from October 17th to 19th. This event provided a significant platform for leaders in the events and travel industry to connect and share innovative ideas. Our CEO, Bostjan Horjak impressed the audience with his presentation on sustainable incentive activities in the Adriatic region.